The Value of Hiring an SEO Writer
Should you write your website’s blog or hire a third-party SEO Writer?
You would be surprised at how many business and organizational leaders hire third-party bloggers. Hiring an SEO (Search Engine Optimization) writer to blog for you is no different than hiring an accountant, a landscaper, a chef, an IT administrator, or any other individual with specialized skills. Similarly, an SEO writer will produce well-written blog articles designed with search engine optimization in mind.
There are many reasons why you may prefer to hire a writer (with knowledge in SEO) to produce your blog articles. If so, there’s nothing wrong with hiring a professional with the right expertise, training, and experience to back you up. Additionally, you should consider the following in determining the value of hiring an SEO writer as your third-party blogger.
You will never have enough time to do it yourself –
I’ve been writing blog articles for clients and my blog for the last three years. I can attest that most website owners recognize the value of maintaining a blog on their site. However, they don’t initially realize how time-consuming it can become.
Experienced bloggers make regular blogging a priority. They are accustomed to meeting due dates and publication deadlines. I recommend this option because doing so offers the best chance for successfully maintaining your blog on a long-term basis.
An SEO writer can help your organization establish credibility –
Blog posts can provide value to your organization by building credibility with your target audience. You do so when you answer their questions and offer solutions to their problems. You cannot purchase credibility – you earn it over time. Organizational credibility leads to a broader audience, further engagement, and considerably more influence.
As such, blogging can become a valuable tool in your overall, long-term marketing strategy. However, you must consistently provide your target audience with well written informational content that adds value related to their interests.
An SEO writer can help you establish credibility –
A blog can provide immediate value to your current and potential customers through relevant, useful information. Moreover, it delivers that value on a cost-effective basis. Additionally, a blog can help you establish credibility with your target audience.
A blog can help people learn more about you. That includes the products you sell, the services you offer, or the work of the non-profit organization you represent. If you consistently provide high-quality content that is relevant and useful for your audience, they will see you as an authority, a credible and trustworthy source of information. You will become the go-to person whenever they need something they know you can provide.
An SEO writer can help your blog become more successful –
Experienced SEO writers are usually successful at blogging over time because of one essential characteristic – they know how to write. Knowing how to write effectively means knowing how to connect with your target audience. SEO writers know how to hold interest and engage readers.
There are times when it’s necessary to focus on how one constructs a sentence. Then again, there is a time to focus on finding the right word that will best communicate the message/idea. Aspects of grammar, form, style, research, expressing ideas, overall readability, and the audience are vitally important to an SEO writer. Why? Because they help engage the readers that are essential to the success of your blog.
Contact us today
If you’re a website owner, I invite you to contact us today. We would welcome an opportunity to discuss whether our blogging services could help you save time and attract more visitors to your website. If so, we could play a small role in promoting your business or non-profit to a broader audience. We can be contacted at (217) 358-9492 or contact me by email at david.cox@thirdpartyblogger.com.
Although many resist the idea of providing fees on their website, we list these along with our services. We do so to help you further determine the value of hiring an SEO writer.
ThirdPartyBlogger.com – Services and Fees
SEO Content Services (Copywriting):
We offer copywriting services to help clients develop content for their websites. Services include research, writing, and SEO (search engine optimization). We charge for the time necessary to complete the project at a rate of $32.00 per hour. Then, we will invoice the client at the end of the month or upon completion of the project with payment due in 30 days. Additional fees1 and mileage charges2 may apply.
SEO Content Services (Copyediting):
We offer copyediting services to help clients edit existing or owner written content for their websites. Services include proofing, editing, re-writing, and SEO (if applicable). We charge for the time necessary to complete the project at a rate of $32.00 per hour. Then, we will invoice the client at the end of the month or upon completion of the project with payment due in 30 days. Additional fees1 and mileage charges2 may apply.
SEO Blogging Services:
We offer third-party blogging services for clients who want to publish an article regularly on their website. This service includes research, original content, and SEO. The client will receive a draft of each article on a pre-determined schedule. We charge for the time required to create each article at a rate of $32.00 per hour. Then, we will invoice the client at the end of each month with payment due in 30 days. Additional fee1 and mileage charges2 may apply.
Social Media Consulting Services:
We offer limited social media consulting services to help clients grow their target audience on the World Wide Web. Consultation involves content and social media strategies to provide clients with a non-technical approach to developing routine tasks and functions for this work. Fortunately, this plan does not require an investment in web advertising. We will charge for consulting time at a rate of $68 per hour. We will invoice the client at the end of each month or the conclusion of the engagement with payment due in 30 days. Additional fees1 and mileage charges2 may apply.
Public Speaking:
The range of topics includes: Career development, starting a one-person business, business planning for a one-person startup, negotiations, self-leadership, and mastering personal change. Please feel free to suggest or inquire about other topics.
We negotiate all fees for public speaking in advance. We will gladly consider usual and customary fees paid by organizations. Each year, I schedule 1-2 pro bono speaking engagements for volunteer, charitable, and civic organizations. However, mileage charges2 apply to all speaking engagements.
1Additional Fees:
We charge additional fees to clients for communications (phone calls, chats, video conferencing, emails, etc.). Additionally, we charge for the time involved in meetings or conference calls. The rate for time in these activities is $32.00 per hour. Such charges will appear on your invoice at the end of the month or upon completion of the project/engagement.
2Mileage Charges:
When mileage charges apply, we will bill our clients at a rate of 58 cents per mile for business miles driven. This rate is the standard set by the IRS for the calendar year 2019.